Fox / KTVU Channel 2

KTVU’s Bay Area People segment featuring Oakland Digital’s Executive Director Shaun Tai and Digital Equity 2012 small business participant Fred Brown of McB’s Shoes located in downtown Oakland.

“Part of a successful marketing campaign is the right digital tools. Whether it’s creating an online presence, designing digital advertisements, or social networking, Oakland Digital Arts & Literacy Center will help. We learn about their various programs.

The Oakland Digital Arts & Literacy Center, located in Oakland’s Chinatown, works to increase digital literacy among local design students, small business owners and entrepreneurs. In the 21st century, a constant point of contact between businesses and consumers is through the internet, mobile devises and other digital avenues. Oakland Digital helps small businesses create new business models that will better reach customers. Through classes and workshops they teach community college students how to turn their love for design into promising careers. Oakland Digital bridges the gap between passionate, multicultural business owners and budding design professionals and real world opportunities in a digital savvy age.”

Segment filmed on location at KTVU’s studio in Jack London Square, Oakland, CA. Help provide digital literacy and opportunity in Oakland – http://www.odalc.org/donate.